Salmon – John West Ad

A very funny ad, the premise of which is that John West employees have to go steal salmon from grizzly bears in order to pack it into cans. I then buy the cans from supermarkets as convenient food for a camping trip. I put it in a plastic bag, nailed to a tree, a sensible distance from the tent, in case bears are attracted by the smell. When I go look in the morning some damned thieving bear has made off with the bag and all my salmon, so you kind of have to wonder what’s the point of it all…

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