Memes And Online Stars Team Up to Combat Smoking

its-a-trap

Smoking is NOT cool, at least that’s the message this video is trying to teach ‘the kids’—and they hope to reach that demographic by plying this video with Vine stars, memes, and catch phrases from Star Wars. The idea is that various people explain how they don’t smoke, they just like the odd cig every now and then.

But as they’re telling their lie, a meme comes along and shouts the Admiral Ackbar-esque “IT’S A TRAP!”—oh and there’s rainbow-puking unicorns too.

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